Howdy.
I'm Justin, an audience-obsessed content marketer specializing in strategic storytelling and humanizing brands.
Video & Motion
My background in film and advertising naturally draws me to video’s magical ability to transport viewers to worlds beyond their own, simplify complex topics, and evoke powerful emotions. I have been fortunate to create many videos over my career, driving brand and product awareness, codifying partnerships, and celebrating client successes.
IBM Cloud Satellite
IBM Consulting on Hybrid Cloud
Volkswagen Customizes the Driving Experience
AI Training Ground Autonomous Agriculture
IBM Sonoma County client story
Open Minds
Journey to AI
IBM Global AI Adoption Index 2022_Final
Thought Leadership
No matter the business, establishing a clear point of view that creates authority and differentiation is critical. After all, why should audiences pay attention in such a noisy world? By collaborating with some of the brightest consultants and technologists, I have been able to carve out such unique stories.
Research Reports
Great stories do not just appeal to the heart but should also connect with audiences on a cerebral level. Throughout my career, I have built primary research reports from the ground up by partnering with PR teams to ensure the data captured would drive brand awareness and headlines with the press, such as Forbes, CXO Today, etc.
Customer Stories
All great stories need a hero. And who better to shine a light on than our clients or their end customers and users? Their challenges vanquished and dreams achieved is why we clock in every day. Their success is our success, and that is worth celebrating.
Contact
Want to know more about the projects I've led or my working style?